“Our company is a branch of Coca-Cola International. We manufacture and distribute a variety of Coca-Cola products, primarily Coca-Cola, Fanta and Sprite. We cover the whole of Yemen and have distribution centers in major Yemeni cities. We use nearly 100 trucks at these centers, of which we operate a total of 18 HINO500 and HINO300 Series trucks. At present we are ordering 19 more trucks so there will soon be 37 Hino trucks in our fleet. We own trucks from other brands, but the proportion of Hino trucks in our fleet is growing. When we purchased our first Hino trucks, our aim was to see how they would fit into our operations compared to trucks from other manufacturers. A year later, it became obvious that the quality was superior to other brands. They have good fuel efficiency and good road performance, in addition to being very easy to maintain. We are also very happy with the after-sale services that come with the trucks, in particular being able to speak directly with staff members at our dealership, Sana’a Hino. When you look around at industry norms in the Yemeni market, Hino support services are head and shoulders above anything available here. Since Hino trucks are very efficient in terms of both fuel consumption and maintenance costs, they have made a positive impact on the profitability of our company as a whole. I should also point out that their spare parts are also very durable.”